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News | Spotlight
When customers purchase a product from TAFE, they gain a companion for life. Relationships at TAFE – be it with a customer, dealer or supplier, are treasured and nurtured for the long run; steadfast through changing and dynamic times.
With a robust network of over 1000 dealers, supported by over 2000 sales outlets, customers are empowered. The distribution and sale of its tractors is facilitated by the company’s own fully trained sales staff of over 450 people, and close to 3000 dealer sales staff. With such a strong focus on sales, it is paramount that TAFE customers receive a stronger after-sales support. All dealer service personnel, both domestic and international, are trained at TAFE’s Product Training Centre near Chennai on usage, servicing and trouble shooting of products through extensive and structured training programs that use a judicious mix of class room training, on the field and in work shop training as well as through the aid of digital media. TAFE has an exclusive service team distributed among its various area offices to provide additional service support to dealers as when needed.
TAFE extends its expertise towards servicing and maintenance of tractors and equipment, with the aim of reducing downtime and ensuring extended and reliable product performance. They can not only avail after-sales support and spare-part requirements, but get it at their desired location, including remote clusters pan-India. An example of this positive outreach is exemplified by our authorized dealer in Umred, Maharashtra, who regularly organizes customer interaction programs, right at their doorstep or by service camps at the dealership.
These photos offer a glimpse of this superior service provided by the dealer. We congratulate the team for ‘Cultivating the World’ with their ‘service’.
Photo courtesy: Sonu Verma
News | Events
The Indian Minister of Road Transport & Highways and the Minister of Shipping, Mr. Nitin Gadkari recently visited TAFE’s tractor dealership in Latur, Maharashtra, India.
An agriculturist with interests in fruit exports, he is a firm believer in the power of farm mechanization. On his visit, he sought to understand the features and capabilities of the globally acknowledged Massey Ferguson tractors by TAFE.
Tractors and Farm Equipment Limited’s (TAFE) journey over five decades has been one that has always been focussed on the customer. It caters to the diverse needs of the customer from all around the world by providing relevant solutions. With a farm-to-lab approach, TAFE keeps stride with the dynamic needs of the customer with a proactive and keen interest in R&D.
This understanding was on show at SAE’s latest edition of the Commercial Vehicle Engineering Congress (COMVEC) when TAFE’s Mahendra Mohan PR – Senior Member (Transmission), R&D, presented a paper titled “Minimizing Tooth Mesh Misalignment in Heavy Duty Tractor Transmission”. With the theme of ‘connectivity’, the gathering is a global assembly of both on and off-road professionals. It’s a great platform facilitating valuable interaction amongst the community of engineers, supply managers and executives.
Tooth Mesh Misalignments originate primarily from its torque transmitting components such as spline connections, gears, shafts, bearings and housing. Mahendra Mohan’s paper is a case study of two factors influencing mesh misalignment: (1) bearing offset and (2) gear hub, as an initiative to minimize the amount of tooth mesh misalignment on gear pair. Advanced driveline analysis tools were used to analyze and calculate the amount of misalignment on the gear tooth mesh. The optimized gear pair showed more than 40% reduction in tooth mesh misalignment and more than 10% reduction in peak contact stress during initial design stage.
The paper was well received by the delegates. We wish Mahendra Mohan all the very best for all his future endeavours and congratulate TAFE R&D for consistently facilitating such papers – a sign of a learning organization!