• Eicher tractors drive through the highest motorable road in the world

  • Eicher tractors drive through the highest motorable road in the world

  • Eicher tractors drive through the highest motorable road in the world

  • Eicher tractors drive through the highest motorable road in the world

  • Eicher tractors drive through the highest motorable road in the world

  • Eicher tractors drive through the highest motorable road in the world

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Eicher Tractors journey through the ‘Highest Motorable Road’ in the world

Eicher tractors drive through the highest motor-able road in the world

The power of Eicher tractors from TMTL was put to test during the first ever tractorthon journeying from Manali all the way till Khardung La Top, at a height of 18380 ft above sea level, in July 2017. This herculean feat of covering 473 kilometers of varied terrain was the first tractorthon and Eicher’s success of completing this task lives up to its promise of providing an “Umeed Se Zyada” experience.

One of the oldest names in the tractor industry, Eicher tractors are well known for being economical, fuel efficient and its unique distinction of being the pioneer in agricultural mechanization and product technology. The Eicher 548 and 557 embarked on one of the toughest journeys and successfully completed the challenging Tractorthon on the World’s Highest Motorable Road.

The Eicher 548 is packed with the air-cooled technology and Eicher 557 with water-cooled technology, and both tractors traversed the rocky terrains with ease as Egon Eicher and his son, from the family of the first founders of Eicher Germany drove through the stunning lands of Leh. This action packed power ride showcased the signature style of Eicher’s ruggedness and reliability to perform even in the most extreme conditions.

The Tractorthon was a show of power and Eicher tractors’ uncompromising promise of durability, reliability and its promise of an Ummeed Se Zyada experience.

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